Nowadays, promotional videos have taken the internet by storm – this is probably why video content creators have gotten more and more in demand. It seems that most brands are willing to pay video content creators or influencers to create videos for their brands, but is this something that you can do for your businesses too?

Here at Artgro, we believe that Search Engine Optimization or SEO can be found in everything, including promotional videos. This is why it’s still vital to know more about SEO, especially if you’re looking to create more video content.

Artgro is an SEO company that now caters to clients and business owners around Dallas, Texas, and we want to see you and your businesses succeed. This is why we’re giving you three tips on how to create high-quality videos:

1. Always remember that shorter is better.

It’s best to remember that not everyone has very long attention spans, and not everyone is willing to watch a video that’s more than 15 to 20 minutes. This is important to consider, as most people are likely ready to watch videos that are 3 to 4 minutes long. So it’s best to consider these time constraints so that you can get your point across to your viewers as quickly as possible.

2. Focus on the first 30 seconds.

Did you know that the first 30 seconds of a video is the main thing that convinces people if they want to keep watching it? This is why it’s recommended to come up with a hook on the first 30 seconds of the video you’re creating in order to catch people’s attention within that time frame, so they would be enticed to finish your video.

3. Try using an editing app for cleaner transitions.

Nobody wants to see a video that’s edited terribly, and this is why it’s best to use an editing app like Final Cut Pro X. Bear in mind that nobody expects your videos to look like a full-on production by Steven Spielberg or Woody Allen, so be kind to yourself and trust the process.

Here at Artgro, we want to see your business thrive and flourish. This is why we’ve given you three tips on how to create high-quality videos to better promote and advertise your businesses in Dallas, Texas.

So what are you waiting for? Grab your recording devices and create video content that will surely change your SEO game!

For more information about Artgro and the SEO services that we offer, give us a call today to schedule an appointment.